Everyone deserves beautiful hair. Sunsilk believes that the secrets to beautiful hair shouldn’t be locked behind the salon door. That’s why Sunsilk has worked with internationally renowned hair experts to create salon-quality products for every girl, whoever she is, wherever she lives, whatever her hair type.
For over half a century, Sunsilk has relentlessly sought to bring brilliant hair products to millions of women across the world to care for hair and keep it at its best. In a quest to unlock the secrets to specific hair types, Sunsilk began a search for these specialist hair experts: the world’s best at what they do, be it straight, sleekness, hairfall or damage control. Experts who are not only superlative hair professionals, hairdressers or clinicians, but obsessive industry pioneers who don’t sleep until their clients have perfect hair. They are dedicated to the creation of the world’s best hair care products; they love, live and feel for that particular hair type; the kind of perfectionism you want to bottle.
They’ve turned obsession into a life ambition.
So has Sunsilk, making it the perfect reason to work together; not as one-off, but in a long-term partnership where their shared vision creates something new, different better. Now, Sunsilk is co-creating product ranges with some of the world’s best hair experts. Their role – to “steer” and “stir”: providing valuable insight and knowledge to help create brilliant new products, working alongside the brand’s technical teams to produce brilliant new formulations for all hair types.
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