FILA – Schools Run for School Rooms

It’s rainy season again and I can’t help but remember the typhoon Sendong and how badly schools got affected. Classrooms got destroyed by floods, books washed away and students lost hope. Education in the Philippines does not have the best program, resources and typhoons make the situation worse.

Education is indeed a right of every child. We’re all challenged to take part in solving our nation’s greater woes. Heeding to the call of the times, FILA and Athletes in Action (AIA) join forces to bring the biggest advocacy run to help raise funds for the rehabilitation of classrooms in Iligan city, which were badly hit by Typhoon Sendong back in 2011.

With 15,000 runners who have signed up to date, the Schools Run for School Rooms (SRSR) marathon will be gathering student-runners from major colleges and universities, to bring a glimmer of hope to Iligan city, where eager students have to do with makeshift classrooms as the school year starts.

To date, 13 universities and colleges have shown their interest and participation for the said advocacy run , this include UP Diliman, Ateneo de Manila University, De La Salle University, University of Sto. Tomas, Far Eastern University, University of the East, Jose Rial University, National University, San Beda College, San Sebastian College–Recolectos, AMA University, and University of Makati.

Since 1911, FILA traces its roots from Biella, a province set at the foot of the Italian Alps. Unbeknownst to many, this small town brand is big on corporate social responsibility. At the recently concluded 2012 FILA Polo Cup, project “500 for 500” was launched by FILA President Butch Albert to help Typhoon Sendong victims once again by donating 500 pesos to 500 families for every purchase of Skele-Toes.

Skele-Toes is FILA’s latest line of revolutionary active footwear that is fast raising many eyebrows and causing the curious to utter #whattheheckisthat? For us at FILA, it’s simply a shoe that changes the game. Rock at the gym or at the party, Skele-Toes is just about the only shoe that fits – and Tim, Georgina, and Borgy all agree!

Not ready to rock the boat just yet? Then you’ll love FILA’s newest line of running shoes, Swerve and Flow. FILA Swerve boasts of a Dynamic Landing System through a lightweight foam at the midsole and V3 techonology inserts at the heel. This gives you the proper support that you need in every step, without compromising style and design.

FILA Matrix Speed, Swift Speed, Spped Score

FILA Free Style, Stimulite, Trexa Lite

FILA DLS Dynamic, DLS Loop, DLS Temperal

FILA Flow is perfect for the outdoor dweller with its heavy duty outsole, making every shock and bump a breeze. This one will surely go with you to countless victories and finishes.

Whether you prefer a classic or a rocking pair of rubbershoes, it’s high time to give your tiresome trainers a break and take the Skele-Toes, Swerve, or Flow out for a spin. With your purchase of a pair of Skele-Toes and participation at the SRSR marathon, it’s definitely more fun to help with FILA!

Tickets and registration forms are available at SM Ticketnet outlets (https://www.smtickets.com/event/view/776).  Singlets and race bibs can be claimed at Fila Stores in Metro Manila.

Registration in only until June 30, 2012

Registration Fees:
10K – PHP 550.00
5K – PHP 450.00
3K – PHP 350.00

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