Last August 1, TV5 and MMDA launch the easiest and most effective way to view the traffic situation in Metro Manila’s major thoroughfares—the Metro Manila Traffic Navigator. TV5′s five-month old online news portal, InterAksyon.com, powers up the site that can be accessed via www.interaksyon.com, or http://mmdatraffic.interaksyon.com/.
MMDA is definitely the most hi-tech and interactive government agency. They started with a twitter account @MMDA and now, in partnership with TV5 they have developed an application that will give real time, on time traffic situation in Metro Manila. Following the release of its public beta version last June 29, at least 6,000 drivers and commuters have been using the TV5-MMDA Traffic Navigator everyday.
Executed by the all-Filipino cutting-edge web design team, Stray Interactive, the Traffic Navigator’s information design is easy to understand and gives users access to the macro and detailed views of the traffic situation. Online users can also share the traffic situation via Twitter or Facebook with just a click of an icon.
When you click on a location, it tells you the traffic situation and the time it was updated. It also has a facebook and twitter share button if you want to share them to your friends.
The Line View shows the traffic situation on a road you chose.
Regardless of the operating system, the Traffic Navigator will run and is optimized for any PC-based or mobile browser. It will run on Wintel computers, Macs, Linux machines, iPhones, iPads, Android phones, Windows Mobile, Opera, and any web browser already installed on mobile gadgets. The Android app is already available for download and is already being used by commuters.
In my case, I don’t have any of those Android or iOS devices but what I have is a Nokia E7 phone. I tested the MMDA Traffic Navigator using the Opera Mobile browser and was able to get great results. It’s very fluid, very light, and it does update real-time. It does not require heavy bandwidth so it’ll load fast on your phone.
I’ll have to deal with using the Opera Mobile browser first but it’ll also be available on Symbian users soon.
TV5 and MMDA is a great example of adhering to the government’s call of a public-private partnership. I wish that others will follow.













